Analysis of Participation in an Online Photo-Sharing Community

Nov, O., Naaman, M., & Ye, C. (2009). Analysis of participation in an online photo-sharing community: A multidimensional perspective. Journal of the american society for information science and technology.

Important to understand what drives users to participate and share information.

Variables
Extrinsic motivations: rewards self development and building reputation
Intrinsic motivations: inherent satisfaction from the activity (enjoyment based and obligation based)
Length of membership

Enjoyment
Commitment to the community
Self-development
Reputation gaining
___ with be higher with more participation in the community

Types
Sharing information goods with other in the community
Joining social structures within the community

Analysis
Power-law distribution: few users participation level was high, but most low.

Increased tenure = increased tag/contacts/groups, but decrease with photosharing
Self-development = increased tag/contacts/groups, but decrease with photosharing
Reputation building = only significant to tag/contact/groups, not photos
Commitment = only positive to photos

New members enjoyed more with increased metainformation sharing
Old members enjoyed more with decreased metainformation sharing

New members share more than old
Old member = decreased information sharing

New member share less with more self-development motivation
Old members do not share less with more self-development motivation

New members increased commitment = decreased contact formation
Old members increased commitment = increased contact formation

Conclusion
Better understanding of what factors moderate user participation in communities at various stages of user’s tenure in the community. This can make better opportunities for design of online communities and services, leading to better sharing of information goods.

People stay for the social aspect of the community and thus continue to participate. But why was photo sharing not increased?

Advertisements

2 thoughts on “Analysis of Participation in an Online Photo-Sharing Community

    • I had these saved as drafts to publish but then never fixed them up until recently – I hope that’s okay. I like hearing the discussion from class before I publish my notes, but can do so beforehand if that’s what you would recommend. Sorry that they’re overdue.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s